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Adams Creative short listed for B2B Marketing Awards 2008

Integrated marketing agency Adams Creative is delighted to have made the short list for the B2B Marketing Awards 2008. The Kent-based agency has been recognised for the excellent results it achieved for United Trust Bank in 2007.

Speaking about the announcement, managing director of Adams Creative, Mike Adams said: "As a full service agency we provide both online and offline marketing communications and serve a number of business-to-business clients. We are also very results driven and I'm thrilled that my team's hard work has been recognised by the judges."

The agency created a cost-effective lead generation campaign to promote United Trust Bank's bridging loan product, and generated outstanding results in a highly competitive marketplace. "We used a combination of carefully selected media, channels and disciplines, and targeted a specific audience with direct and consistent messages to ensure minimal wastage and maximum return for the client."

"The general environment is putting pressure on companies to make their marketing budget work harder, and on specialist marketing agencies to demonstrate results and return on investment like never before. We’re rising to that challenge and are working hard to develop cost-effective and measurable marketing solutions for our clients," said Mike Adams.

The B2B Marketing Awards are owned and operated by B2B Marketing magazine. Adams Creative made the short list in the category 'Best limited budget campaign'. The winners will be announced at the official gala dinner in London on Thursday 6 November 2008.